The Penguin Small Business Guide: the complete reference handbook for small to m

Unlock the doors to entrepreneurial success with 'The Penguin Small Business Guide: The Complete Reference Handbook for Small to Medium Enterprises.' This comprehensive guide is an essential resource for current and aspiring business owners alike, providing practical advice on critical aspects of running a small business in today's dynamic market. With 576 pages of insights from expert Nicholas Humphrey, you'll learn how to craft a winning business plan, develop effective marketing strategies, and navigate compliance with the latest workplace relations legislation.

This all-in-one handbook equips you with essential knowledge to understand your legal and regulatory obligations, harness the power of the Internet and e-commerce, and prepare accurate financial statements. Dive into riveting case studies from successful entrepreneurs like Dick Smith, Gerry Harvey, Richard Branson, and Bill Gates to inspire and inform your journey.

Whether you're looking to raise capital, minimize risks, or optimize your tax obligations, 'The Penguin Small Business Guide' ensures you are well-prepared. Featuring convenient checklists and crucial contact information, this guide acts as your trusted companion in the often complex world of small business. Don't miss out on this opportunity to streamline your business processes and drive growth. Order now and take the first step towards turning your business dreams into reality. Enjoy free shipping with your purchase today!

Condition: BRAND NEW
ISBN: 9780143203476
Format: B-format paperback
Year: 2010
Publisher: Penguin Australia Pty Ltd
Pages: 576


Description:
Whether you already own a small or medium business, or you are thinking of buying or starting one, The Penguin Small Business Guide is your first step to success. This new edition will keep you up-to-date with the changing face of Australian small business. In this practical, easy-to-understand guide, Nicholas Humphrey gives advice on- preparing a business plan effective marketing and public relations strategies how to comply with the new workplace relations legislation understanding your key legal and regulatory obligations making the most of the Internet and e-commerce preparing financial statements and forecasts raising money minimising risk exposure and tax obligations This book also includes fascinating case studies of successful business owners - from Dick Smith and Gerry Harvey in Australia to Richard Branson and Bill Gates internationally. With its detailed examples, valuable checklists and contact details, this essential guide unlocks the secrets of small business. 'You don't have to read much past this first few pages of this book to realise it is a thoroughly researched, meticulously verified work.' - Sydney Morning Herald


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