Samsung Rising

Discover the captivating world of Samsung with Geoffrey Cain's revealing book that unveils the hidden dynamics of this technological powerhouse. In 'Samsung Rising,' you will dive into 416 pages filled with groundbreaking insights and compelling narratives that shed light on how Samsung has shaped digital innovation and consumer technology globally. This trade paperback, released in 2020, not only scrutinizes Samsung's intense competition with Apple but also explores its monumental influence on our everyday lives. Perfect for tech enthusiasts and business aficionados, this essential read combines thorough research with engaging storytelling, making it a must-have addition to your bookshelf. Gain a deeper understanding of the strategic maneuvers, corporate culture, and visionary mindset that propelled Samsung to the forefront of the tech industry. Whether you are a student of technology or simply curious about the forces that shape our digital landscape, 'Samsung Rising' offers invaluable lessons and insights. Enjoy FREE shipping on this brand new edition, and delve into the pages that spotlight the intricacies of one of the world's most significant but lesser-known companies.

Condition: BRAND NEW
ISBN: 9780753554814
Format: Trade paperback (UK)
Year: 2020
Publisher: RANDOM HOUSE UK
Pages: 416


Description:

'Shines an incisive and entertaining light into the secretive world of the South Korean technology giant shaping our digital lives in ways we probably can't imagine' -- Brad Stone

Can the Asian giant beat Apple?

Based on years of reporting on Samsung for the Economist, the Wall Street Journal, and Time from his base in South Korea, and his countless sources inside and outside the company, Geoffrey Cain offers the first deep look behind the curtains of the biggest company nobody knows.

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